Matt and Mates’ biggest search strength is its strong visibility for training-leaning and sports-adjacent terms, especially “jockey balance training,” “school cricket teams,” and “afl player news,” giving it solid placement across major platforms. Its clearest missed opportunity is expanding beyond niche sports queries into broader, higher-intent discovery phrases like “best mates podcast,” “life podcasts,” and “sports podcast episode,” including location-focused searches such as “sports podcast australia” and “auckland sports podcast.”
Keywords the show is winning
Search terms this show already ranks for today.
- jockey balance training#2Apple
- school cricket teams#9Apple
- craft beer critique#21Apple
- male health charity#26Apple
- macronutrient experts#44Apple
- afl player news#45Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- best mates podcastnot ranking
- life podcastsnot ranking
- fun sports podcastnot ranking
- sports podcast australianot ranking
- auckland sports podcastnot ranking
- sports podcast episodenot ranking
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