Materials Deep Dive’s biggest search strength is its strong visibility around sustainable and engineering-focused intent, especially around “sustainable materials” and “weld surface engineering,” indicating it resonates with niche, high-intent listeners on Spotify. Its clearest missed opportunity is broader category capture, since it currently does not rank for adjacent discovery terms like “sustainability podcast,” “design inspiration podcast,” and “software engineering podcast,” which could expand audience reach beyond its specialized footprint.
Keywords the show is winning
Search terms this show already ranks for today.
- specialized tips#1Apple
- sustainable materials#1Spotify
- weld surface engineering#1Apple
- recyclable materials#2Spotify
- recycled materials#2Spotify
- sustainable materials innovator#2Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- the deep dive podcastnot ranking
- sustainability podcastnot ranking
- the human design podcastnot ranking
- prompt engineering podcastnot ranking
- design inspiration podcastnot ranking
- software engineering podcastnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free