Mark Tully - The Vurnal’s biggest search strength is its strong visibility for coaching- and mindfulness-adjacent terms such as “selfdevelopment coach,” “personal development coach,” and “mindfulness seminar,” supported by consistent Spotify ratings. Its clearest missed opportunity is expanding into broader “podcast” and “transformation” intent keywords—specifically “personal development podcast,” “self-development podcast,” and “personal transformation podcast”—to capture discovery traffic from listeners searching for the format and outcomes rather than services.
Keywords the show is winning
Search terms this show already ranks for today.
- selfdevelopment coach#10Apple
- personal development coach#11Apple
- men's support community#17Apple
- personal development grants#17Apple
- self development coaching#23Apple
- mindfulness seminar#26Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- personal development podcastnot ranking
- self-development podcastnot ranking
- authentic personal developmentnot ranking
- personal development podcastsnot ranking
- self-improvement podcastnot ranking
- personal transformation podcastnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free