Marconi and The City’s biggest search strength is its ability to rank for highly specific, personality- and theme-driven Italian queries such as “cecilia zandalasini” and “show senza copione.” The clearest missed opportunity is expanding into broader, newsroom-style discovery searches like “7 a.m. news,” “morning news show,” “weekday news show,” and “daily news program.”
Keywords the show is winning
Search terms this show already ranks for today.
- cecilia zandalasini#27Apple
- show senza copione#47Apple
- tennis agonistico#78Apple
- tracce di alpinismo#82Apple
- legnano war#84Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- 7 a.m. newsnot ranking
- live show settimanalenot ranking
- morning news shownot ranking
- weekday news shownot ranking
- weekly news shownot ranking
- daily news programnot ranking
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