Making It Awkward’s biggest search strength is its top Apple/Spotify visibility for niche, high-intent debate topics like “health science debates” and “autism research ethics,” supported by strong performance across multiple related terms. Its clearest missed opportunity is expanding into broader, category-style discovery terms it does not yet rank for—especially “health content podcast” and adjacent “health and wellness podcasts”/“health advice podcast” phrasing that could broaden reach beyond its current debate-focused keyword set.
Keywords the show is winning
Search terms this show already ranks for today.
- health science debates#1Apple
- autism research ethics#1Apple
- childfree women by choice#2Apple
- fear vs facts#6Apple
- discrimination against fat#6Apple
- policy making process#9Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- food culture podcastnot ranking
- health content podcastnot ranking
- food history podcastnot ranking
- health advice podcastnot ranking
- health and wellness podcastsnot ranking
- health truth talknot ranking
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