Made in Scotland’s biggest search strength is its visibility around “queer parent” related wording, with multiple closely related terms already ranking across Apple and Spotify. Its clearest missed opportunity is expanding into broader “arts, culture, creative, craft, and story podcast” keyword categories that it currently does not rank for.
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Keywords the show is winning
Search terms this show already ranks for today.
- male pals#11Apple
- queer parent networks#13Apple
- queer parent network#14Apple
- male friendship challenges#21Apple
- queer parent journeys#34Apple
- pets recovery journeys#38Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- arts and culture podcastsnot ranking
- art podcastsnot ranking
- craft podcastsnot ranking
- artsy podcastsnot ranking
- creative podcastsnot ranking
- story podcastsnot ranking
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