LSEG Sustainable Growth’s biggest search strength is its ability to capture “innovative finance,” where it sits prominently on both Apple and Spotify, supported by additional visibility in topics like “sustainable growth founders.” Its clearest missed opportunity is expanding into broader evergreen discovery terms around the category itself—especially “sustainability podcast” and related phrasing such as “sustainable living podcast” and “sustainability conversations”—to better reach listeners searching for sustainability audio generally.
Keywords the show is winning
Search terms this show already ranks for today.
- innovative finance#2Apple
- sustainable growth founders#2Spotify
- wildlife trafficking#2Apple
- microsoft stock#2Spotify
- car time tracker#3Spotify
- womens financial equality#5Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- sustainability podcastnot ranking
- sustainable living podcastnot ranking
- sustainable podcastnot ranking
- sustainability conversationsnot ranking
- podcast sustainabilitynot ranking
- sustainability discussionsnot ranking
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