The LexisNexis Canada Podcast/Balado’s biggest search strength is its strong visibility for trial preparation–focused queries, with additional reach across intersectional health issues, law marketing tactics, and the criminal investigation/process topic clusters. The clearest missed opportunity is expanding into broader discovery keywords like “legal tech podcast,” “law tech news,” and “legal industry news,” which are currently absent from its ranking footprint.
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Keywords the show is winning
Search terms this show already ranks for today.
- trial preparation techniques#19Apple
- intersectional health issues#24Apple
- law marketing tactics#26Apple
- criminal investigation process#26Apple
- trial preparation strategies#28Apple
- criminal proceedings#31Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- legal tech podcastnot ranking
- legal marketing podcastnot ranking
- law tech newsnot ranking
- law firm podcastnot ranking
- podcast for lawyersnot ranking
- legal industry newsnot ranking
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