Leading Leaders Podcast with J Loren Norris shows its biggest search strength in “lead with honor,” where it holds a clear platform advantage on Spotify while also demonstrating strong positioning across leadership- and narrative-adjacent terms like “story power” and “lead with passion.” Its clearest missed opportunity is broader discovery via category-style intent keywords such as “leadership podcast episodes,” “men’s leadership podcast,” “HR leadership podcast,” and “dad leadership podcasts,” which are not yet capturing search visibility.
Keywords the show is winning
Search terms this show already ranks for today.
- story power#1Apple
- lead with honor#1Spotify
- leading with passion#1Spotify
- business narrative#1Spotify
- leadership speaker#1Spotify
- public leadership#1Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- leadership podcast episodesnot ranking
- mens leadership podcastnot ranking
- men leadership podcastnot ranking
- hr leadership podcastnot ranking
- market leadership podcastsnot ranking
- dad leadership podcastsnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free