Lead with Swagger’s biggest search strength is its midlife-focused discovery footprint, especially around “reinventing yourself over 50” and related fulfillment and confidence terms that it already surfaces for on major platforms. The clearest missed opportunity is leadership-intent visibility—specifically terms like “leadership podcast,” “leadership podcast interviews,” and “leadership podcast coaching” that would better capture listeners seeking leadership content and coaching rather than general self-reinvention.
Keywords the show is winning
Search terms this show already ranks for today.
- truth talk circle#25Apple
- reinventing yourself over 50#35Spotify
- reinventing yourself midlife#38Spotify
- how to lead with confidence#62Apple
- fulfillment in midlife#69Spotify
- midlife fulfillment#78Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- leadership podcastnot ranking
- leadership podcastsnot ranking
- leadership podcast coachingnot ranking
- leadership podcast for womennot ranking
- leadership podcast interviewsnot ranking
- podcast leadership coachingnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free