Lab Rats to Unicorns’ biggest search strength is its strong positioning for venture- and innovation-focused discovery terms, with top Apple visibility for “regional venture groups” and consistent authority across adjacent themes like seed-stage support and healthcare innovation trends. Its clearest missed opportunity is expanding into broader, category-level discovery language—especially “entrepreneurship podcast” and “business storytelling podcast”—to capture more general startup and founder audiences beyond the current niche query set.
Keywords the show is winning
Search terms this show already ranks for today.
- regional venture groups#1Apple
- seed stage support#2Apple
- biotech company building#3Apple
- academic innovation stories#4Apple
- healthcare innovation trends#5Apple
- going public challenges#6Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- creative business podcastnot ranking
- podcast entrepreneurshipnot ranking
- entrepreneurship podcastnot ranking
- podcast for startupsnot ranking
- entrepreneurship podcastsnot ranking
- business storytelling podcastnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free