Kelly and Murray’s biggest search strength is its ability to capture branded and creator-intent queries—especially “john murray” and “kelly stewart”—with meaningful visibility on Spotify alongside supporting traction for topic-adjacent terms like “football wagers” and “lincoln financial field.” Its clearest missed opportunity is moving beyond general search interest into high-intent discovery terms by building rankings for “sports betting podcasts,” “podcast for bettors,” and “betting advice podcast,” which would better align with listeners actively seeking betting-focused show recommendations.
Keywords the show is winning
Search terms this show already ranks for today.
- john murray#2Spotify
- kai trump parents#3Apple
- kelly stewart#6Spotify
- red blooded american#7Apple
- football wagers#12Apple
- lincoln financial field#15Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- sports betting podcastsnot ranking
- sports betting podcast hostnot ranking
- podcast for bettorsnot ranking
- best sports podcastsnot ranking
- betting advice podcastnot ranking
- weekly sports podcastnot ranking
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