Keeping TRAK’s biggest search strength is its visibility around niche, intent-heavy terms like “industrial architecture,” indicating strong discovery for specialized listeners. Its clearest missed opportunity is expanding into broader top-of-funnel categories—such as “business tech podcast,” “technology podcast,” and “tech podcast”—along with higher-conversion phrases like “using podcast for sales” to attract sales-oriented audiences beyond keyword-specific searches.
Keywords the show is winning
Search terms this show already ranks for today.
- industrial architecture#3Apple
- bonta product showcases#8Spotify
- project trackers#11Spotify
- business tools#12Apple
- sales productivity tools#17Apple
- tracker episode 22#19Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- business tech podcastnot ranking
- technology podcastnot ranking
- podcast marketing trailersnot ranking
- tech podcastnot ranking
- training podcastnot ranking
- using podcast for salesnot ranking
This is a fraction of what PodSEO sees.
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