Katie Collin : Beyond the Balance Sheet’s biggest search strength is its consistent visibility for UK-focused policy queries, with the clearest standout being “uk tax policy” alongside broader terms like “uk medical policy” and “healthcare policy uk.” The clearest missed opportunity is expanding into broader, category-level “health podcast” and “healthcare podcast” keyword variants (including the “launch/build” style phrases and Australia-specific intent) that it currently does not rank for.
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Keywords the show is winning
Search terms this show already ranks for today.
- uk medical policy#11Spotify
- uk tax policy#14Spotify
- pension specialist#15Spotify
- healthcare policy uk#18Spotify
- specialist analysis#19Apple
- medical managers uk#19Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- launch a health podcastnot ranking
- health industry podcastsnot ranking
- building health podcastsnot ranking
- healthcare podcasts australianot ranking
- healthcare podcastnot ranking
- health care podcastsnot ranking
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