IT’S A PR THING’s biggest search strength is its visibility for “key influence,” where it shows clear cross-platform traction alongside targeted PR personality and concept queries. Its clearest missed opportunity is broader business-facing demand—specifically ranking for “podcast marketing for business,” “podcast for business,” and “podcast business news/insights” to capture listeners searching for actionable business and growth content.
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Keywords the show is winning
Search terms this show already ranks for today.
- key influence#2Apple
- public relations aimee prasek#7Spotify
- public relations mistakes#11Spotify
- brand backlash#11Apple
- public relations roi#15Spotify
- cultural shaping#17Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- podcast marketing for businessnot ranking
- marketing podcast episodesnot ranking
- podcast for businessnot ranking
- podcast growth for businessnot ranking
- podcast business newsnot ranking
- podcast business insightsnot ranking
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