IT Records’ biggest search strength is its ability to capture curiosity-driven intent around “masters course record” while also performing well on several lifestyle and entertainment phrasing variations like “cinema and drinks/drinks and cinema.” The clearest missed opportunity is expanding discovery for genre-style queries in the horror lane—areas currently not reached such as “horror podcast,” “horror podcast host,” “spooky tales podcast,” and “experimental podcast.”
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Keywords the show is winning
Search terms this show already ranks for today.
- masters course record#1Spotify
- cinema and drinks#3Spotify
- drinks and cinema#3Spotify
- divine creatures#3Spotify
- new restaurant chains#4Spotify
- saying no to drinks#5Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- horror podcast hostnot ranking
- new podcasternot ranking
- podcast horrornot ranking
- horror podcastnot ranking
- spooky tales podcastnot ranking
- experimental podcastnot ranking
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