“It Is What It Is And It’s Not Great” shows its biggest search strength in niche-author identity and topic-led discovery, evidenced by strong visibility for “jill smokler” and “scary mommy.” Its clearest missed opportunity is broader motherhood-intent search coverage, since it is not yet ranking for “motherhood podcast,” “moms podcast,” or related parenting-by-mothers queries like “working mom podcast” and “motherhood journey podcast.”
5.0*9 ratings
Keywords the show is winning
Search terms this show already ranks for today.
- jill smokler#1Apple
- scary mommy#23Spotify
- later life parenting#78Spotify
- later life divorce#86Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- stepmom podcastnot ranking
- motherhood journey podcastnot ranking
- moms podcastnot ranking
- working mom podcastnot ranking
- parenting podcast for momsnot ranking
- motherhood podcastnot ranking
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