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Podcast SEO Report

IPA Podcast

Institute of Practitioners in Advertising (IPA)Business110 episodes · latest May 06, 2026

The IPA Podcast’s biggest search strength is its strong visibility on advertising-focused intent terms, highlighted by top performance for searches like “mens rights campaigns,” “media spend effectiveness,” and “podcast audience trust” on both Apple and Spotify. Its clearest missed opportunity is expanding coverage of broader industry and agency-intent queries—such as “advertising agency podcast,” “marketing agency podcast,” and “advertiser agencies”—where it does not yet rank.

4.6*18 ratings
210shows recommend it

Keywords the show is winning

Search terms this show already ranks for today.

6 live

Keywords the show should own

Listeners are searching these, and the show is a strong match, but it is nowhere to be found.

6 missed

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