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Podcast SEO Report

Insurance Shoptalk

Eric SteinBusiness44 episodes · latest Jun 09, 2026

Insurance Shoptalk’s biggest search strength is its strong visibility for insurance-focused and lead-generation intent, especially terms tied to “insurance claim fraud” and “p&c leads,” where it is showing top placements across Apple and Spotify. Its clearest missed opportunity is expanding into branded “Erik Zalitis” search demand—such as “erik zalitis business talk,” “erik guest podcast,” and related variants—which it does not yet rank for.

5.0*7 ratings

Keywords the show is winning

Search terms this show already ranks for today.

6 live

Keywords the show should own

Listeners are searching these, and the show is a strong match, but it is nowhere to be found.

6 missed

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