Innovators Playground by NPCI shows its biggest search strength in payments innovation-related discovery, with “innovations in payments” already ranking on both Apple and Spotify. Its clearest missed opportunity is expanding into broader “innovation podcast” and “technology innovation podcast” search intent, where it does not yet rank for key terms like “innovation podcast,” “technology innovation podcast,” and “innovative podcasts.”
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Keywords the show is winning
Search terms this show already ranks for today.
- innovations in payments#4Apple
- innovator meetups vegas#5Spotify
- motivating work#9Apple
- obsolete cultural phenomena#16Apple
- corporate innovator#17Apple
- business payments#25Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- innovation podcastnot ranking
- technology innovation podcastnot ranking
- tech innovation podcastsnot ranking
- innovation leaders podcastnot ranking
- business innovation podcastsnot ranking
- innovative podcastsnot ranking
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