Ingersoll on ROBERT BURNS’s biggest search strength is its Spotify visibility for niche name-based and literary terms, led by “william inge” and “kay burns.” Its clearest missed opportunity is broader cultural discovery: it does not yet rank for relevant searches such as “scotland podcast,” “poetry podcast,” or “arts and culture podcasts.”
Keywords the show is winning
Search terms this show already ranks for today.
- william inge#7Spotify
- kay burns#12Spotify
- literary analysis audio#16Spotify
- literary rights#23Spotify
- robert williams#29Spotify
- literature and human rights#36Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- scotland podcastnot ranking
- scottish podcastnot ranking
- poetry podcastnot ranking
- outer hebrides podcastnot ranking
- irish culture podcastnot ranking
- arts and culture podcastsnot ranking
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