In Our Time’s biggest search strength is dominating branded-adjacent query intent across multiple History categories, with Spotify leading rankings for keywords like “guests in music,” “passion for knowledge,” “protest art,” “world in motion,” “ideal guests,” and “political upheaval.” Its clearest missed opportunity is breaking into broader, high-volume discovery terms such as “history podcasts,” including both general and UK-specific phrasing (“historical podcasts uk,” “podcast for history,” “podcast on history,” and “history podcast topics”).
Keywords the show is winning
Search terms this show already ranks for today.
- guests in music#1Spotify
- passion for knowledge#1Spotify
- protest art#1Spotify
- world in motion#1Spotify
- ideal guests#1Spotify
- political upheaval#1Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- history podcastsnot ranking
- historical podcasts uknot ranking
- podcast for historynot ranking
- podcast on historynot ranking
- history podcast topicsnot ranking
- history podcastnot ranking
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