House of Skulls’ biggest search strength is its ability to rank for emotionally charged discovery intent terms like “unsettling revelations” and “mastery skills,” signaling strong alignment with listeners seeking intense or skill-focused audio. Its clearest missed opportunity is expanding into higher-intent true-crime and psychological-horror discovery keywords—especially “psych suspense podcasts” and related “real life mystery” and “murder” variants—to better capture audiences searching for murder and suspense programming.
Keywords the show is winning
Search terms this show already ranks for today.
- unsettling revelations#10Spotify
- mastery skills#24Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- psych suspense podcastsnot ranking
- real life mystery podcastnot ranking
- murder podcastnot ranking
- real life mysteries podcastnot ranking
- psych thriller podcastsnot ranking
- murder suspensenot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free