Hot On The Case’s biggest search strength is its dominant performance on high-intent true-crime terms like “hot case deaths,” “hot cases,” and “homicide case(s),” where it appears at the top for multiple Apple searches and also leads strongly on Spotify for several of the same queries. Its clearest missed opportunity is expanding into broader “podcast intent” and discovery phrases—especially “crime investigation podcast,” “investigation true crime,” and “investigative true crime,” plus the more brandable query “truecrimepodcast”—which it currently does not rank for.
Keywords the show is winning
Search terms this show already ranks for today.
- hot case deaths#1Apple
- homicide case#1Apple
- homicide cases#1Apple
- hot cases#1Spotify
- fbi ten most wanted fugitives#1Apple
- briara jones case#1Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- crime investigation podcastnot ranking
- tracy brinkmann mystery podcastnot ranking
- investigation true crimenot ranking
- investigative true crimenot ranking
- truecrimepodcastnot ranking
- legal podcast true crimenot ranking
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