Hillian’s Talk’s biggest search strength is capturing intent from “grassroots” listeners, with clear visibility for phrases like “grassroots sports fans,” “grassroots support,” and matchday-focused searches such as “matchday reviews.” Its clearest missed opportunity is expanding beyond grassroots discoverability into broader category terms it isn’t yet ranking for—especially “community sports podcast” and “football podcast,” plus related UK-focused options like “british sports podcast” and “premier league podcast.”
Keywords the show is winning
Search terms this show already ranks for today.
- grassroots sports fans#11Spotify
- matchday reviews#14Spotify
- grassroots support#17Spotify
- football hosts chat#34Spotify
- glamorous geek#57Apple
- historic players#64Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- community sports podcastnot ranking
- premier league podcastnot ranking
- british sports podcastnot ranking
- football podcastnot ranking
- bh podcastnot ranking
- nhs podcastnot ranking
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