High Carbon’s biggest search strength is its ability to dominate niche discovery queries for craft-adjacent topics, with leading visibility on terms like “blade shaping” and “european knife makers” across Apple and Spotify. Its clearest missed opportunity is expanding into broader category intent by targeting unsurfaced discovery areas such as “engineering podcasts,” “craft podcasts,” “art podcast,” and related creative-focused keywords.
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Keywords the show is winning
Search terms this show already ranks for today.
- european business scene#1Spotify
- blade shaping#1Spotify
- european knife makers#1Spotify
- europe tech scene#2Spotify
- craft materials#2Spotify
- european tech scene#2Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- engineering podcastsnot ranking
- craft podcastsnot ranking
- art podcastnot ranking
- chemist podcastnot ranking
- cult podcastnot ranking
- creative podcastnot ranking
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