Hertha OnAir’s biggest search strength is its ability to surface for named football figures and specific show terms, led by strong visibility for “sami khedira” alongside other targeted keywords. Its clearest missed opportunity is building broader discovery around more general category phrases—especially “deutsche podcasts,” “german podcast,” and related German-speaking community and music podcast queries that it does not yet rank for.
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Keywords the show is winning
Search terms this show already ranks for today.
- sami khedira#8Apple
- mixed format#12Spotify
- on air#33Apple
- dfb pokal#35Apple
- maxence lacroix#44Apple
- jonathan klinsmann#44Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- deutsche podcastsnot ranking
- german podcastnot ranking
- german podcast communitynot ranking
- german speaking podcastsnot ranking
- german speaker podcastsnot ranking
- german music podcastsnot ranking
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