Grow Your Influence’s biggest search strength is its ability to capture intent around workplace and leadership topics, particularly through queries like “pay increase” and “management influence,” which are showing traction on both Apple and Spotify. Its clearest missed opportunity is that it is not yet ranking for broader, high-level discovery terms such as “leadership podcast,” “leadership podcasts,” and “leadership podcast for women,” which could expand reach beyond the more specific keyword set it currently owns.
Keywords the show is winning
Search terms this show already ranks for today.
- pay increase#3Apple
- workplace accommodations dyslexia#5Apple
- dating values alignment#9Apple
- skilled leaders#10Apple
- recognition programs#10Apple
- management influence#12Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- leadership and management podcastsnot ranking
- leadership podcastnot ranking
- leadership podcast for womennot ranking
- business leadership podcastnot ranking
- leadership podcastsnot ranking
- leadership podcast coachingnot ranking
This is a fraction of what PodSEO sees.
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