FranklinCovey On Leadership’s biggest search strength is its standout visibility around “leadership and team trust,” where it leads on Spotify and earns a top position on Apple, alongside strong performance for “timeless leadership principles” and “town leadership.” Its clearest missed opportunity is expanding into broader, high-intent category terms it doesn’t yet rank for—especially generic discovery keywords like “management podcast” and “hr leadership podcast,” as well as related “thought leader podcast” phrasing.
Keywords the show is winning
Search terms this show already ranks for today.
- timeless leadership principles#1Apple
- leadership and team trust#1Spotify
- contemporary leadership#1Spotify
- building resilient teams#1Spotify
- town leadership#1Apple
- qa leadership#1Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- mens leadership podcastnot ranking
- market leadership podcastsnot ranking
- thought leader podcastnot ranking
- hr leadership podcastnot ranking
- management podcastnot ranking
- men leadership podcastnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free