Finding The Upside’s biggest search strength is its strong visibility around “grown up problems” on both Apple and Spotify, alongside a cluster of niche queries like “dyslexia help adults” and “customer service jobs.” Its clearest missed opportunity is breaking into higher-intent search demand for business-focused mindset phrases—especially “entrepreneurial mindset podcast” and “thriving business mindset,” which it does not yet rank for.
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Keywords the show is winning
Search terms this show already ranks for today.
- grown up problems#2Spotify
- author panel#4Apple
- backstage moments#5Apple
- customer service jobs#7Apple
- dyslexia help adults#13Apple
- business innovation optimism#15Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- thriving business mindsetnot ranking
- entrepreneurial mindset podcastnot ranking
- entrepreneur success mindsetnot ranking
- growth mindset for businessnot ranking
- entrepreneur growth mindsetnot ranking
- entrepreneur mindset podcastsnot ranking
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