Filling Seats: The State of Enrollment Marketing in Higher Ed
Filling Seats: The State of Enrollment Marketing in Higher Ed’s biggest search strength is its standout visibility for core enrollment-intent terms like “student enrollment,” alongside solid rankings for adjacent strategy phrases such as “student enrollment strategies.” Its clearest missed opportunity is expanding into higher-intent education-marketing and podcast-discovery queries—including “elearning marketing,” “online education marketing,” and “podcast for marketing teams”—to capture audiences searching for marketing guidance in the online learning space.
Keywords the show is winning
Search terms this show already ranks for today.
- student enrollment strategies#1Spotify
- student enrollment#1Apple
- enrollment strategies#2Spotify
- student engagement funnel#3Spotify
- course enrollment funnel#3Spotify
- course enrollment growth#4Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- elearning marketingnot ranking
- enterprise marketing podcastsnot ranking
- elearning marketing techniquesnot ranking
- podcast for marketing teamsnot ranking
- online education marketingnot ranking
- course marketing strategiesnot ranking
This is a fraction of what PodSEO sees.
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