Discarded’s biggest search strength is its ability to capture attention around specific environmental and community-focused phrases, especially on Apple, where terms like “parish communities,” “ocean plastic crisis,” and “cancer alley” are already surfacing. Its clearest missed opportunity is expanding into adjacent, higher-intent plastics discovery queries—such as “ocean plastics,” “plastic pollution,” and “ocean plastic”—to better align with what listeners search for when looking for environmental storytelling beyond the current keyword set.
Keywords the show is winning
Search terms this show already ranks for today.
- parish communities#3Spotify
- ocean plastic crisis#4Spotify
- climate damage#4Spotify
- cancer alley#4Spotify
- lemonada media#4Apple
- cancer fight community#6Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- ocean plasticsnot ranking
- plastic pollutionnot ranking
- plastic pollution waternot ranking
- environmental storytellingnot ranking
- ocean plasticnot ranking
- great lakes environmental storiesnot ranking
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