Design Gold’s biggest search strength is clearly its visibility for “haptic controllers,” which positions the show to capture high-intent, tech-adjacent listeners on both Apple and Spotify. The clearest missed opportunity is expanding beyond that niche into broader discovery searches—such as “design inspiration podcast,” “creative process podcast,” and “podcast for creatives”—where it is not currently ranking.
Keywords the show is winning
Search terms this show already ranks for today.
- haptic controllers#22Apple
- ikea vs apple marketing#59Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- design inspiration podcastnot ranking
- the human design podcastnot ranking
- creative process podcastnot ranking
- podcast about artnot ranking
- creative industry podcastnot ranking
- podcast for creativesnot ranking
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