The Defence Innovation Podcast’s biggest search strength is its dominance for “defense technology innovation” and closely related “innovation in defense” queries, giving it clear momentum on both Apple and Spotify discovery. Its clearest missed opportunity is expanding beyond general innovation terms into high-intent segments it does not yet rank for—especially “cybersecurity podcast” and “cybersecurity podcast hosts,” along with broader “defense and military podcasts” and “tech innovation podcasts” categories.
Keywords the show is winning
Search terms this show already ranks for today.
- defense technology innovation#1Apple
- innovations in defense#3Apple
- defense innovations#4Apple
- technology innovation podcast#6Apple
- elle schwartz art portfolio#9Apple
- elle schwartz system#11Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- tech innovation podcastsnot ranking
- tech security podcastnot ranking
- cybersecurity podcastnot ranking
- cybersecurity podcast hostsnot ranking
- defense and military podcastsnot ranking
- german tech podcastsnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free