Deep Bench With Todd Burnham’s biggest search strength is its established ability to rank for “visionary” debate and account–style intent keywords across both Apple and Spotify, creating clear discovery pathways for listeners seeking that specific leadership mindset framing. Its clearest missed opportunity is breaking into higher-intent leadership-coaching and “leadership deep dives” searches (including startup leadership coach and top leadership coach variants), which would better align the show with audiences actively looking for training and coaching rather than mindset phrasing alone.
Keywords the show is winning
Search terms this show already ranks for today.
- visionary debate#3Spotify
- visionary accounts#7Spotify
- locker room discussions#16Spotify
- hardship mindset#24Spotify
- hardship to success#33Spotify
- golf winning mindset#42Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- startup leadership coachnot ranking
- entrepreneur leadership growthnot ranking
- entrepreneurship for leadersnot ranking
- top leadership coachnot ranking
- startup leadership trainersnot ranking
- leadership deep divesnot ranking
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