Dateline NBC’s biggest search strength is its ability to rank for high-intent discovery terms—most notably “dee warner,” which shows strong visibility alongside top placement for “subscribe and follow” and “real crime.” Its clearest missed opportunity is expanding into freshness- and cadence-driven queries such as “current true crime cases,” “true crime daily,” and “weekly true crime show,” as well as intent-focused searches like “exclusive true crime interviews” and “weekly true crime podcast.”
Keywords the show is winning
Search terms this show already ranks for today.
- real crime#1Apple
- subscribe and follow#1Spotify
- classic episodes#1Spotify
- completely ad free podcasts#1Spotify
- powerful content#1Spotify
- dee warner#1Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- current true crime casesnot ranking
- weekly true crime shownot ranking
- medical true crime documentariesnot ranking
- true crime dailynot ranking
- weekly true crime podcastnot ranking
- exclusive true crime interviewsnot ranking
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