The podcast’s biggest search strength is its ability to capture high-intent name and fandom queries, standing out most clearly for branded searches like “darin smith” as well as broader sports query terms such as “what time are the nfl games today.” Its clearest missed opportunity is expanding into local and format-specific discovery searches by improving visibility for terms tied to morning/midday “sports talk” and “Shaw”/SF branded sports show and radio intent, which it does not currently rank for.
Keywords the show is winning
Search terms this show already ranks for today.
- darin smith#1Apple
- what time are the nfl games today#2Apple
- chargers fan culture#3Apple
- scott kaplan#3Apple
- lakers score#4Apple
- mlb network analyst#4Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- morning sports shownot ranking
- sports talk middaynot ranking
- shaw sports talknot ranking
- shaw sports podcastnot ranking
- sf sports podcastnot ranking
- shaw sports radionot ranking
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