Conversations with JOC’s biggest search strength is its ability to capture high-intent listeners through the keywords it already ranks for, which supports strong visibility in current discovery pathways. Its clearest missed opportunity is expanding into broader “self improvement” and career- or entrepreneurship-adjacent search terms—such as self improvement business and self improvement careers—to widen top-of-funnel reach.
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- self improvement businessnot ranking
- self improvement entrepreneurshipnot ranking
- best self improvementnot ranking
- self improvementnot ranking
- self improvement for businessnot ranking
- self improvement careersnot ranking
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