The CIPR Engage Podcast’s biggest search strength is its coverage across practical marketing and communications topics—especially keywords like “comp tia practice tips” and “accessible communication”—supported by strong visibility for related phrase variations such as “engage your mind.” The clearest missed opportunity is expanding into engagement- and PR-intent discovery terms, as it currently does not rank for broader category searches like “public relations podcast” and “engaging podcast(s)” that could capture more general podcast shoppers.
Keywords the show is winning
Search terms this show already ranks for today.
- comp tia practice tips#5Spotify
- engage your mind#8Spotify
- holistic brand marketing#11Apple
- accessible communication#12Apple
- cultural engagement practices#12Spotify
- outreach coordinator#13Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- engaging podcastnot ranking
- engaging podcastsnot ranking
- public relations podcastnot ranking
- engaging podcast episodesnot ranking
- audience engagement podcastnot ranking
- customer engagement podcastsnot ranking
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