Chiming In - Steve Gillis, Player Manager’s biggest search strength is its ability to attract niche, person- and topic-led queries, particularly ranking for “bob tayek” and showing strong visibility across multiple rugby-adjacent subjects like “future of rugby.” The clearest missed opportunity is expanding into broader, high-intent podcast category and discussion terms—such as “rugby podcast,” “rugby talk,” and related “Stevie/Steve” branded searches—to better capture listeners seeking rugby show formats and interviews.
Keywords the show is winning
Search terms this show already ranks for today.
- bob tayek#6Apple
- utah 100 champion list#8Spotify
- player list#11Spotify
- future of rugby#13Apple
- australian humor talent#13Apple
- zermatt getaway#13Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- rugby podcastnot ranking
- rugby podcast discussionnot ranking
- steve riley podcastsnot ranking
- auckland sports podcastnot ranking
- rugby talknot ranking
- steve riley interviewsnot ranking
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