Chatter and Laughs’ biggest search strength is its ability to capture intent around lighter, brand-adjacent topics, most notably ranking for “cannabis laughs,” while also performing solidly across multiple audience-journey keywords on Apple and holding presence on Spotify. Its clearest missed opportunity is broader category discovery in general podcast intent queries, since it does not yet rank for “creative podcast,” “conversation podcast,” or “starting a podcast,” limiting visibility to users searching for genre or for guidance on launching rather than specific themes.
Keywords the show is winning
Search terms this show already ranks for today.
- cannabis laughs#3Apple
- workflow for editors#7Apple
- moms entrepreneurship journey#8Apple
- animal adoption journeys#9Apple
- mother entrepreneur branding#19Apple
- risk intelligence leadership#26Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- creative podcastnot ranking
- conversation podcastnot ranking
- self-improvement podcastnot ranking
- starting a podcastnot ranking
- professional podcastnot ranking
- conversational podcastnot ranking
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