Chalk and Code’s biggest search strength is its visibility for district leadership challenges and entrance assessments on Apple, alongside purpose-driven company and edtech terms on Spotify. Its clearest missed opportunity is the broader podcast search space around edtech and educators, where it does not yet rank for terms such as “edtech podcasts” or “educator podcasts.”
Keywords the show is winning
Search terms this show already ranks for today.
- district leadership challenges#6Apple
- entrance assessments#6Apple
- building purpose driven companies#8Spotify
- edtech companies#9Spotify
- purpose driven products#13Spotify
- teacher certification pathway#15Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- edtech podcastsnot ranking
- education technology podcastnot ranking
- educator podcastsnot ranking
- educators podcastnot ranking
- stem education podcastnot ranking
- edtech for educatorsnot ranking
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