Business LO’s biggest search strength is its strong visibility for franchising- and service-focused terms, especially “franchising success stories,” which pairs with additional authority around “service feedback techniques” and “local business advocates.” Its clearest missed opportunity is expanding into the more general, intent-heavy discovery queries—like “local business podcast,” “marketing podcast local business,” and “podcast for business owners”—to capture broader top-of-funnel searches it currently doesn’t rank for.
Keywords the show is winning
Search terms this show already ranks for today.
- franchising success stories#8Apple
- service feedback techniques#9Apple
- local business advocates#11Spotify
- home based businesses#19Spotify
- business community support#25Apple
- local commerce marketing#29Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- local business podcastnot ranking
- marketing podcast local businessnot ranking
- podcast for businessnot ranking
- podcast for business ownersnot ranking
- podcast business newsnot ranking
- local business communitynot ranking
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