Books and Mortar’s biggest search strength is its ability to capture mid-grade and opinion-led discovery intent, particularly around “middle grade reading” alongside related themes like critical review and censorship-in-humor. Its clearest missed opportunity is expanding into broader, audience-agnostic discovery keywords such as “book recommendations podcast,” “literature podcast/literature podcasts,” and “podcasts for film lovers,” where it is not currently showing up.
Keywords the show is winning
Search terms this show already ranks for today.
- middle grade reading#3Apple
- critical opinion review#46Apple
- legendary fantasy authors#57Apple
- censorship protests humor#62Apple
- humor censorship stories#63Apple
- crime thrillers host#79Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- book recommendations podcastnot ranking
- love podcastsnot ranking
- literature podcastnot ranking
- literature podcastsnot ranking
- podcast for story loversnot ranking
- podcasts for film loversnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free