Birth at Work’s biggest search strength is its sharp visibility for high-intent, reassurance-driven terms like “customer praise” and “working parenthood,” signaling strong audience trust and clear topic relevance. Its clearest missed opportunity is expanding into adjacent “motherhood + workplace support” phrasing—especially “support for working moms” and “work life parenting”—to capture searches focused on work culture and day-to-day parenting/work balance.
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Keywords the show is winning
Search terms this show already ranks for today.
- working parenthood#1Apple
- customer praise#1Spotify
- life policy profits#3Spotify
- confidence in childbirth#10Spotify
- no nonsense approach#11Apple
- birth support business#13Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- motherhood business supportnot ranking
- support for working momsnot ranking
- motherhood work lifenot ranking
- parenthood and worknot ranking
- work culture motherhoodnot ranking
- work life parentingnot ranking
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