“BIP Chat with Penny Power OBE” performs strongest for customer-facing and identity-adjacent intent, as shown by its visible search footprint in terms like customer reassurance and workforce assessment, supported by a clear secondary advantage in visually framed storytelling and design-led queries. Its clearest missed opportunity is expanding into broader business-audience discovery keywords—particularly business identity experts, microbusiness and b2b community podcasts, and business event insider terms—to capture higher-intent “small business” and “owner” searches that it currently does not rank for.
Keywords the show is winning
Search terms this show already ranks for today.
- customer reassurance#1Apple
- workforce assessment#4Apple
- storytelling through images#8Apple
- dream house design#16Apple
- branding specialist careers#22Apple
- dyspraxia support finance#36Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- business identity expertsnot ranking
- microbusiness podcastsnot ranking
- b2b community podcastsnot ranking
- small biz talknot ranking
- business owner podcastnot ranking
- business event insidersnot ranking
This is a fraction of what PodSEO sees.
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