Bigger Than 12’s biggest search strength is that it already captures high-intent discovery around “tech controversy,” along with adjacent entertainment and planning queries like “season outlook” and “elite retirement planning,” keeping it visible on Apple search. Its clearest missed opportunity is broader reach into college sports intents—missing rankings for “college sports podcast,” “college sports news,” and related “coverage” and “talk/analyst” terms.
1shows recommend it
Keywords the show is winning
Search terms this show already ranks for today.
- tech controversy#6Apple
- season outlook#6Apple
- iowa sports#8Apple
- everywhere now#11Apple
- elite retirement planning#14Apple
- drake relays 2026#18Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- college sports podcastnot ranking
- college sports newsnot ranking
- college sports coveragenot ranking
- college sports talknot ranking
- college sports analystnot ranking
- budget sports coveragenot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free