Beyond PR’s biggest search strength is its ability to capture attention around PR-adjacent and profile-focused queries, as shown by its visibility for terms like “business public relations” and “paula mac public image.” Its clearest missed opportunity is expanding into broader, evergreen discovery searches for “brand building” and “personal brand” podcast intent, including keywords such as “brand building podcast,” “personal brand podcast,” and “branding podcast.”
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Keywords the show is winning
Search terms this show already ranks for today.
- talent contest highlights#17Apple
- business public relations#18Apple
- womens charities#19Apple
- public relations for business#19Apple
- public relations for businesses#19Apple
- paula mac public image#26Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- brand building podcastnot ranking
- health brand podcastingnot ranking
- branding personnel podcastnot ranking
- businesspodcastnot ranking
- personal brand podcastnot ranking
- branding podcastnot ranking
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