Better Outside’s biggest search strength is its ability to surface for environment- and habitat-focused intent terms, signaling strong relevance for audiences searching for how work, places, and ecosystems are changing. Its clearest missed opportunity is expanding into broader discovery and audience-expansion phrases like “outdoor adventure podcast,” “great outdoors,” and “wilderness podcast,” which would broaden reach beyond the current niche keyword set.
4.9*27 ratings
Keywords the show is winning
Search terms this show already ranks for today.
- better work environment#6Spotify
- bikepacking essentials#19Apple
- park conservation#20Spotify
- wildlife comeback#25Apple
- west texas environment#31Apple
- betta environment#33Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- outdoor adventure podcastnot ranking
- great outdoorsnot ranking
- wildlife explorersnot ranking
- wilderness podcastnot ranking
- wild outdoor lifenot ranking
- outdoorsman insightsnot ranking
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