Behind The Shades Podcast’s biggest search strength is its ability to capture demand around tech and workplace themes, particularly through rankings for “vegas software industry” and “software industry burnout.” Its clearest missed opportunity is expanding into the wellness-adjacent discovery intent by building visibility for mindset, mental health, self-help, introspective, self-discovery, and wellbeing podcast keywords that it currently does not rank for.
Keywords the show is winning
Search terms this show already ranks for today.
- vegas software industry#19Apple
- software industry burnout#33Apple
- deep research crime#61Apple
- financial planning resources adhd#85Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- mindset, mental health, self-help podcastnot ranking
- introspective podcastnot ranking
- self-discovery podcastnot ranking
- wellbeing podcastnot ranking
- selfdiscovery podcastnot ranking
- self-improvement podcastnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free